3 Steps to Sell Belts in Your Store

Belts can be a powerful styling tool for your customers—but only if your staff knows how to use them effectively. Here’s a step-by-step approach to make sure your team is ready to sell belts confidently and create a memorable experience for every shopper.

Step 1: Familiarize Yourself with the Product

When the belts arrive, it’s essential for the team to get hands-on. How else can you sell something if you don’t know it inside out? Take time to try the belts on and explore their design:

- Ethically handmade in Argentina by women for women using soft leather and sustainable standards

- Functional and stylish—creates shape by cinching the waist, adds a pop of color or texture, and has versatile styling options.

- Elevates and Updates outfits so you can sell more clothing- Encourage your staff to experiment: Tie the belts in various ways and discuss which ones work best. Once everyone’s comfortable, walk around the store and pair belts with different outfits. Some outfits may not need belts—but many **scream for one**. Knowing which ones will benefit makes styling easier and more intentional.

Here are three fun ways to style our best-selling belts, this time featuring the popular tan color!

All-White Elegance: Go for a monochromatic white outfit – it never fails! Adding a tan belt gives just the right pop of neutral sophistication.
Casual & Daytime: Pair comfy jeans, a white tee, and a trendy plaid jacket for a relaxed yet stylish look. Add a touch of edge with mid-calf black boots.

Night Out Vibes: For an evening look, try black leather shorts, a camel sweater, and your favorite heels. The tan belt ties it all together with a chic, polished touch.

Psst...And have you tried matching our belts with trench coats or blazers?

Step 2: Use the Fitting Room Strategy

When a customer tries on clothes, belts should become part of the fitting room process. Here’s how to do it:

1. Merchandise belts near the fitting room to make them easily accessible.

2. As the customer heads to try on their selections, grab a belt and drape it over the hanger. Say something like, “I’d love to show you how this belt can elevate the look when you come out!”

3. When the customer emerges, stand by the mirror and offer to demonstrate:

- Place the belt on her **from the back** so she can see the transformation in the mirror.

- Ask, “Do you like the look with the belt?” Then take it off and ask, “Or without?”

- Repeat a few times so the difference is clear.

Nine times out of ten, the transformation is undeniable - belts make outfits more flattering and stylish, and the customer will see it firsthand.

Step 3: Demonstrate How to Tie and Style

Once the customer loves the look with the belt, seal the deal by showing how easy it is to style:

1. Teach three simple tying methods so she feels confident recreating the look herself.

2. Point out the QR code on the tag for additional tying tutorials.

3. Offer examples of other ways she can style the belt:

- Apropos leather belt over a cozy fall cardigan.

- Apropos leather belt paired with a dress she hasn’t worn because it lacked shape.

- Wrap leather belt cinched around a blazer for a more polished work look.

When she sees the versatility, **she’s sold**—the belt becomes not just an accessory but a wardrobe essential that elevates many outfits.

The Result? A Memorable Styling Experience

By following these three steps, your staff will not only help customers feel more confident but also showcase the value of belts. It’s not just about selling a product—it’s about creating an experience that makes the customer’s wardrobe more versatile and enjoyable.

Belts can be the missing piece that your customers need, and by introducing them with purpose and care, your store can boost sales while helping shoppers feel styled and empowered.